{"title":"TRATTAMENTO ALLA CHERATINA","description":"\u003cp data-start=\"82\" data-end=\"466\"\u003eI nostri trattamenti ristrutturanti alla cheratina sono studiati per restituire forza, elasticità e luminosità ai capelli danneggiati o stressati. Grazie all’azione della cheratina, componente naturale della fibra capillare, aiutano a riparare la struttura del capello, ridurre l’effetto crespo e migliorare visibilmente morbidezza e gestibilità.\u003c\/p\u003e","products":[{"product_id":"n-50-keratin-revitalize-spray-new","title":"N°50 Keratin Revitalize Spray","description":"\u003cp\u003eThe \u003cstrong\u003eNew\u003c\/strong\u003e \u003cstrong\u003eN°50 Keratin Revitalize Spray\u003c\/strong\u003e is a deep and immediate reconstruction treatment, designed to invigorate and make hair full-bodied and strong. Thanks to hydrolyzed keratin, this spray repairs the hair structure from the inside, gradually rebuilding damaged and brittle hair. Ideal for strengthening and protecting fine hair, it gives vitality and shine even to the most stressed hair.\u003c\/p\u003e\n\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e Gentle formula \u003cstrong data-start=\"2279\" data-end=\"2326\"\u003ewithout parabens, gluten and alcohol.\u003c\/strong\u003e\u003cbr data-start=\"2365\" data-end=\"2368\"\u003e Dermatologically compatible even with the most sensitive skin. \u003c\/p\u003e\n\n\u003cdiv title=\"Page 5\" class=\"page\"\u003e\n\n\u003cdiv class=\"layoutArea\"\u003e\n\n\u003cdiv class=\"column\"\u003e\n\n\u003cp\u003e \u003cstrong\u003eHydration, repair and protection – all in one step.\u003c\/strong\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003cp\u003e \u003cstrong\u003eACTIVE INGREDIENTS:\u003cbr\u003e\u003c\/strong\u003e \u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eHYDROLYZED KERATIN - SWEET ALMOND OIL - PROVITAMIN B5\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eRecommended for:\u003cbr\u003e\u003c\/strong\u003e \u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eHair that is brittle, damaged, has split ends or is naturally thin and fragile.\u003c\/span\u003e \u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e\u003cbr\u003e\u003c\/strong\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eHow to use:\u003cbr\u003e\u003c\/strong\u003e \u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eon washed and towel-dried hair, spray the product, comb and proceed with drying. It is recommended to apply the product with each shampoo, in order to guarantee the hair a progressive and continuous supply of keratin.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Promash Haircare","offers":[{"title":"200ml","offer_id":49621386789205,"sku":"805568150019","price":39.2,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0535\/1450\/2333\/files\/N.50_keratin_spray_1.jpg?v=1772447474"},{"product_id":"idratante-nutriente-e-ristrutturante-con-cheratina-new","title":"Hydrating, nourishing and restructuring with Keratin","description":"\u003cp class=\"font_8\" data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eHealthy, silky hair is possible with this unique keratin treatment. It deeply hydrates, nourishes and reconstructs the hair fiber, promoting greater elasticity and minimizing fragility.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp class=\"font_8\" data-mce-fragment=\"1\"\u003e \u003cstrong\u003e\u003cmeta charset=\"utf-8\"\u003eA single gesture for 3 actions \u003cspan data-mce-fragment=\"1\"\u003e: hydrates, nourishes and reconstructs the hair fibre in depth, reducing frizz.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp class=\"font_8\" data-mce-fragment=\"1\"\u003e \u003cstrong\u003eIDEAL FOR:\u003c\/strong\u003e very dehydrated, damaged, dry and\/or chemically treated hair. \u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\n\u003cdiv title=\"Page 12\" class=\"page\"\u003e\n\n\u003cdiv class=\"layoutArea\"\u003e\n\n\u003cp\u003e \u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eWash your hair using\u003c\/span\u003e \u003cstrong\u003eN°12 Hydrating Shampoo.\u003c\/strong\u003e \u003cspan\u003eRinse and towel dry your hair thoroughly\u003c\/span\u003e .\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eApply 2 parts of\u003c\/span\u003e \u003cspan\u003e\u003cstrong\u003eN°22 Hydrating Conditioner\u003c\/strong\u003e\u003c\/span\u003e \u003cspan\u003e+ 2 parts of\u003c\/span\u003e \u003cspan\u003e\u003cstrong\u003eN°25 Intensive Reconstructing Mask\u003c\/strong\u003e\u003c\/span\u003e \u003cspan\u003eto the lengths and ends\u003c\/span\u003e \u003cspan\u003eof the hair, massaging to penetrate\u003c\/span\u003e the cuticles. \u003cspan\u003eLeave on with or without a heat source\u003c\/span\u003e for about 15 minutes. Rinse thoroughly.\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eSpray\u003c\/span\u003e \u003cspan\u003e\u003cstrong\u003eN°50 Keratin Revitalize Spray\u003c\/strong\u003e\u003c\/span\u003e \u003cspan\u003eand proceed with\u003c\/span\u003e \u003cspan\u003edrying, applying the desired styling product.\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e","brand":"Promash Haircare","offers":[{"title":"Thick Hair","offer_id":49647940632917,"sku":"12 + 22 + 50N + 25","price":105.12,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0535\/1450\/2333\/files\/47.webp?v=1764670987"},{"product_id":"idratante-nutriente-e-ristrutturante-con-cheratina-per-capelli-sottili-new","title":"Hydrating, Nourishing and Restructuring with Keratin for Fine Hair","description":"\u003cp class=\"font_8\" data-mce-fragment=\"1\"\u003e \u003cstrong\u003e\u003cspan\u003eKeratin treatment for fine hair formulated with avocado and sweet almond oil, wheat and soy proteins to nourish, moisturize and restructure fine hair. The hair will be hydrated and regenerated from the inside and, at the same time, thicker and more voluminous.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp class=\"font_8\" data-mce-fragment=\"1\"\u003e \u003cstrong\u003eIDEAL FOR:\u003c\/strong\u003e\u003cbr\u003e \u003cspan\u003e\u003cspan class=\"color_11\"\u003eDamaged, dehydrated, treated and damaged hair.\u003c\/span\u003e\u003c\/span\u003e \u003c\/p\u003e\n\n\u003cdiv title=\"Page 12\" class=\"page\"\u003e\n\n\u003cdiv class=\"layoutArea\"\u003e\n\n\u003cdiv class=\"column\"\u003e\n\n\u003cp\u003e \u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eWash hair using\u003c\/span\u003e \u003cstrong\u003eN°16 Thickening Shampoo.\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003eRinse and pat hair dry with a\u003c\/span\u003e towel.\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eApply 2 parts of\u003c\/span\u003e \u003cspan\u003e\u003cstrong\u003eN°26 Thickening Conditioner\u003c\/strong\u003e\u003c\/span\u003e \u003cspan\u003e+ 2 parts of\u003c\/span\u003e \u003cspan\u003e\u003cstrong\u003eN°25 Intensive Reconstructing Mask\u003c\/strong\u003e\u003c\/span\u003e \u003cspan\u003eto the lengths and ends\u003c\/span\u003e \u003cspan\u003eof the hair, massaging to penetrate\u003c\/span\u003e the cuticles. \u003cspan\u003eLeave on with or without a heat source\u003c\/span\u003e for about 15 minutes. Rinse thoroughly.\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eSpray\u003c\/span\u003e \u003cspan\u003e\u003cstrong\u003eN°50 Keratin Revitalize Spray\u003c\/strong\u003e\u003c\/span\u003e \u003cspan\u003eand proceed with\u003c\/span\u003e \u003cspan\u003edrying, applying the desired styling product.\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e","brand":"Promash Haircare","offers":[{"title":"Thin Hair","offer_id":49648031990101,"sku":"16 + 26 + 50N + 25","price":105.12,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0535\/1450\/2333\/files\/48.webp?v=1764670984"},{"product_id":"super-idratante-con-cheratina-new","title":"Super Hydrating with Keratin","description":"\u003cp\u003e Here's a real treat for your hair.\u003cbr\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eThanks to the combination of hydrating agents, including olive extract and the regenerating power of keratin, your hair will be vigorous, shiny, soft to the touch and easy to style, with perfect anti-static control.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp class=\"font_8\"\u003e \u003cspan class=\"color_11\"\u003eThis treatment will amaze anyone who has the problem of frizzy hair and dry ends.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp class=\"font_8\"\u003e \u003cspan class=\"color_11\"\u003eIDEAL FOR:\u003cbr\u003e\u003c\/span\u003e \u003cstrong\u003e\u003cspan class=\"color_11\"\u003eMedium-coarse dehydrated hair.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e \u003cstrong data-mce-fragment=\"1\"\u003eHow to use:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e Shampoo with the\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003eN°12 Hydrating Shampoo.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e Rinse and pat hair dry with a towel.\u003c\/p\u003e\n\n \u003cp data-mce-fragment=\"1\"\u003eApply \u003cspan data-mce-fragment=\"1\"\u003e2 parts of\u003c\/span\u003e \u003cstrong data-mce-fragment=\"1\"\u003eN°22 Hydrating Conditioner\u003c\/strong\u003e \u003cspan data-mce-fragment=\"1\"\u003eand 2 parts of \u003cstrong\u003eN°54 Argan\u0026amp;Linseed Treatment Oil\u003c\/strong\u003e\u003c\/span\u003e to the lengths and ends of the hair, massaging the product well, to make it penetrate inside the cuticles. Comb and leave on for 15 minutes.\u003cbr\u003e\u003cbr\u003e Rinse thoroughly.\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e \u003cspan data-mce-fragment=\"1\"\u003eSpray\u003c\/span\u003e \u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eN°50 Keratin Revitalize Spray\u003c\/strong\u003e\u003c\/span\u003e \u003cspan data-mce-fragment=\"1\"\u003eand proceed with\u003c\/span\u003e \u003cspan data-mce-fragment=\"1\"\u003edrying, applying the desired styling product.\u003c\/span\u003e\u003c\/p\u003e","brand":"Promash Haircare","offers":[{"title":"Default Title","offer_id":49648126820693,"sku":"12 + 22 + 50N + 54","price":101.52,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0535\/1450\/2333\/files\/idratazione-profonda-cheratina-super-idratante-con-cheratina-770652.webp?v=1764671053"},{"product_id":"nutriente-e-ristrutturante-con-cheratina-new","title":"Nourishing and Restructuring with Keratin","description":"\u003cp\u003e This pack is a powerful mix of nourishing and restructuring for your hair, enriched with keratin. Thanks to its unique formula, it helps repair and strengthen damaged hair, giving it a healthy shine and hydration. \u003cspan data-mce-fragment=\"1\"\u003e\u003cspan class=\"color_11\" data-mce-fragment=\"1\"\u003eIt will be immediately regenerated and invigorated.\u003cbr data-mce-fragment=\"1\"\u003e Keratin, together with the action of sunflower seed oil and almond milk, promotes intense and long-lasting reconstruction and nutrition.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp class=\"font_8\" data-mce-fragment=\"1\"\u003e \u003cstrong\u003eIDEAL FOR:\u003c\/strong\u003e\u003cbr\u003e \u003cspan\u003e\u003cspan class=\"color_11\"\u003eDamaged, treated and brittle hair.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp class=\"font_8\"\u003e \u003cspan\u003e\u003cspan class=\"color_11\"\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e After washing and towel drying your hair, apply \u003cstrong\u003eN°25 Intensive Restructuring Mask\u003c\/strong\u003e to lengths and ends.\u003cbr data-mce-fragment=\"1\"\u003e Comb through, leave on for 3 to 20 minutes and then rinse thoroughly.\u003c\/span\u003e\u003c\/span\u003e \u003cbr data-mce-fragment=\"1\"\u003eFor a more intense effect, leave on under a heat source. \u003cstrong\u003eSpray N°50 Keratin Revitalize Spray before drying.\u003c\/strong\u003e It is recommended to apply the product with every shampoo, to ensure a progressive and continuous supply of keratin to the hair. Spread the right amount of \u003cstrong\u003eN°30 Smoothing Serum\u003c\/strong\u003e on your hands and distribute evenly over the lengths and ends of the hair. Apply to towel-dried or dry hair.\u003c\/p\u003e","brand":"Promash Haircare","offers":[{"title":"Default Title","offer_id":49648155361621,"sku":"25 + 50N + 30","price":86.44,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0535\/1450\/2333\/files\/4_4bdc702d-231a-4994-87cc-7f37dae76075.png?v=1772707626"},{"product_id":"mix-ristrutturante-e-protettivo-new","title":"Restructuring and protective mix","description":"\u003cp\u003e \u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eThe perfect mix to restructure your hair from the inside and protect it from external agents. \u003cstrong\u003eN°50 Keratin Revitalize Spray\u003c\/strong\u003e is a restructuring spray with keratin.\u003cbr data-mce-fragment=\"1\"\u003e It provides a deep and immediate reconstruction, which strengthens and protects fragile and damaged hair. It gives body, strength and support.\u003cbr data-mce-fragment=\"1\"\u003e At the same time, \u003cstrong\u003eN°30 Smoothing Serum\u003c\/strong\u003e protects against UV rays and heat sources and visibly reduces split ends.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e \u003cspan data-mce-fragment=\"1\"\u003eIdeal for:\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e \u003cstrong data-mce-fragment=\"1\"\u003eDamaged, treated, damaged hair with split ends.\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e \u003cstrong data-mce-fragment=\"1\"\u003eHow to use:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e On washed and towel-dried hair, spray the product on the most porous and\/or sensitized areas, comb and proceed with drying. \u003cbr data-mce-fragment=\"1\"\u003eIt is recommended to apply the product with each shampoo, in order to guarantee the hair a progressive and continuous supply of keratin. Apply N°30 Smoothing Serum to towel-dried or dry hair.\u003cbr\u003e\u003c\/p\u003e","brand":"Promash Haircare","offers":[{"title":"Default Title","offer_id":49648208085333,"sku":"30 + 50N","price":68.8,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0535\/1450\/2333\/files\/3_fdeb1909-46ff-4567-af70-4fa4289699eb.png?v=1772707651"},{"product_id":"ispessente-e-ristrutturante-con-cheratina-new","title":"Thickening and Restructuring with Keratin","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cstrong\u003e\u003cspan\u003eKeratin treatment for fine hair.\u003cbr\u003e Thanks to the restructuring action of keratin and active ingredients such as avocado and sweet almond oil and wheat and soy proteins, the hair is hydrated and regenerated from the inside and will be, at the same time, thicker and more voluminous.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e IDEAL FOR:\u003cbr\u003e Thin, dehydrated and damaged hair.\u003c\/p\u003e\n\n\u003cdiv title=\"Page 14\"\u003e\n\n\u003cdiv\u003e\n\n\u003cdiv\u003e\n\n \u003cp\u003e\u003cspan\u003eAdd body, thickness and hydration to your hair, without weighing it down.\u003cbr\u003e Thanks to the restructuring action of keratin and active ingredients such as avocado and sweet almond oil and wheat and soy proteins, the hair is hydrated and regenerated from the inside and will be, at the same time, thicker and more voluminous.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eWash hair using\u003c\/span\u003e \u003cstrong\u003eN°16 Thickening Shampoo.\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003eRinse and pat hair dry with a\u003c\/span\u003e towel.\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eApply\u003c\/span\u003e \u003cspan\u003e\u003cstrong\u003eN°26 Thickening Conditioner\u003c\/strong\u003e\u003c\/span\u003e \u003cspan\u003eto the lengths and ends\u003c\/span\u003e \u003cspan\u003eof the hair, massaging it\u003c\/span\u003e into the cuticles. \u003cspan\u003eLeave on with or without a heat source\u003c\/span\u003e for about 15 minutes. Rinse thoroughly.\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eSpray\u003c\/span\u003e \u003cspan\u003e\u003cstrong\u003eN°50 Keratin Revitalize Spray\u003c\/strong\u003e\u003c\/span\u003e \u003cspan\u003eand proceed with\u003c\/span\u003e \u003cspan\u003edrying, applying the desired styling product.\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e","brand":"Promash Haircare","offers":[{"title":"Default Title","offer_id":49648212672853,"sku":"16 + 26 + 50N","price":83.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0535\/1450\/2333\/files\/ispessente-ristrutturante-con-cheratina-246664.webp?v=1764671051"},{"product_id":"illuminante-e-ristrutturante-con-cheratina-new","title":"Illuminating and Restructuring with Keratin","description":"\u003cp class=\"font_8\" data-mce-fragment=\"1\"\u003e \u003cspan data-mce-fragment=\"1\"\u003eRestructuring treatment designed to revive hair color, both natural and cosmetic. Keratin together with other nutrients, such as Argan oil, provides strength, shine and silkiness. This mix will give visible results after the first application.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\n \u003cp class=\"font_8\" data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 1.4em;\"\u003e\u003c\/span\u003e \u003cspan\u003e\u003cstrong\u003eIdeal for:\u003c\/strong\u003e\u003c\/span\u003e \u003cspan\u003eDull, lifeless and\/or colored hair. Both fine and thick.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e \u003cstrong data-mce-fragment=\"1\"\u003eHow to use:\u003c\/strong\u003e \u003c\/p\u003e\n\n\u003cdiv class=\"page\" title=\"Page 6\" data-mce-fragment=\"1\"\u003e\n\n\u003cdiv class=\"section\" data-mce-fragment=\"1\"\u003e\n\n\u003cdiv class=\"layoutArea\" data-mce-fragment=\"1\"\u003e\n\n\u003cdiv class=\"column\" data-mce-fragment=\"1\"\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e Shampoo with the\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003eN°13 Shine\u0026amp;Protect Shampoo\u003c\/strong\u003e .\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e Rinse and pat hair dry with a towel.\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e Apply \u003cspan data-mce-fragment=\"1\"\u003e2 parts of\u003c\/span\u003e \u003cstrong data-mce-fragment=\"1\"\u003eN°23 Shine\u0026amp;Protect Conditioner\u003c\/strong\u003e \u003cspan data-mce-fragment=\"1\"\u003eand 2 parts of \u003cstrong\u003eN°54 Argan\u0026amp;Linseed Treatment Oil\u003c\/strong\u003e\u003c\/span\u003e to the lengths and ends of the hair, massaging the product well, to make it penetrate inside the cuticles. Comb.\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e Leave on, with or without a heat source, for approximately 15 minutes.\u003c\/p\u003e\n\n \u003cp data-mce-fragment=\"1\"\u003eRinse thoroughly. Spray \u003cstrong\u003eN°50 Keratin Revitalize Spray\u003c\/strong\u003e and proceed with drying, applying the desired styling product. \u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003cp class=\"font_8\" data-mce-fragment=\"1\"\u003e\u003c\/p\u003e","brand":"Promash Haircare","offers":[{"title":"Default Title","offer_id":49648242917717,"sku":"13 + 23 + 50N + 54","price":101.52,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0535\/1450\/2333\/files\/illuminante-ristrutturante-con-cheratina-509686.webp?v=1764671052"},{"product_id":"trattamento-rinforzante-cute-lunghezze","title":"Strengthening Treatment - Skin \u0026amp; Lengths","description":"\u003cp\u003e The perfect combination for \u003cstrong\u003eweak, fragile or thin hair.\u003c\/strong\u003e Ideal for relieving itching and discomfort of the scalp caused by dandruff and excess sebum. Helps combat thinning, hair loss and cope with seasonal changes.\u003c\/p\u003e\n\n \u003cp\u003e\u003cstrong\u003eN°51 Cleansing Shampoo\u003c\/strong\u003e gently but deeply cleanses, removing excess sebum from the scalp. \u003cstrong\u003eN°53 Scalp Energizer Lotion\u003c\/strong\u003e reduces hair loss, strengthening the bulb and shaft, giving more volume. Both stimulate the microcirculation of the scalp. \u003cstrong\u003eN°50 Keratin Revitalize Spray\u003c\/strong\u003e acts from the inside, strengthening the hair structure.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eActive ingredients:\u003c\/strong\u003e\u003cbr\u003e Keratin, mineral salt complexes, vitamin B6, provitamin B5, glycoproteins, sweet almond oil, calendula officinalis, menthol, aloe vera, folic acid, melanin, coenzyme Q10, thymus vulgaris, caffeine.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e Apply N°51 Cleansing Shampoo to damp scalp and hair, massage and rinse thoroughly for a sensation of freshness.\u003cbr\u003e After towel drying your hair, spray N°53 Scalp Energizer Lotion directly onto your roots and massage gently. \u003cbr\u003eSpray N°50 Keratin Revitalize Spray on the lengths and proceed with drying.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eStronger and more regenerated hair, from roots to ends, from the first use!\u003c\/strong\u003e\u003c\/p\u003e","brand":"Promash Haircare","offers":[{"title":"Default Title","offer_id":49648264872277,"sku":"51 + 53 + 50N","price":92.7,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0535\/1450\/2333\/files\/rinforzante-cute-lunghezze-2831048.webp?v=1764670992"},{"product_id":"forza-e-protezione-estate","title":"Forza e Protezione Estate","description":"\u003ch3 data-start=\"117\" data-end=\"152\"\u003e\u003cstrong data-start=\"121\" data-end=\"150\"\u003eForza e Protezione Estate\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"153\" data-end=\"168\"\u003e\u003cstrong data-start=\"153\" data-end=\"166\"\u003eContiene:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"169\" data-end=\"269\"\u003e\n\u003cli data-start=\"169\" data-end=\"224\"\u003e\n\u003cp data-start=\"171\" data-end=\"224\"\u003e\u003cstrong data-start=\"171\" data-end=\"213\"\u003eSun Protective Oil – HOLA SPLASH! LINE\u003c\/strong\u003e (100 ml)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"225\" data-end=\"269\"\u003e\n\u003cp data-start=\"227\" data-end=\"269\"\u003e\u003cstrong data-start=\"227\" data-end=\"260\"\u003eN°50 Keratin Revitalize Spray\u003c\/strong\u003e (200 ml)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"271\" data-end=\"274\"\u003e\n\u003ch4 data-start=\"276\" data-end=\"298\"\u003e\u003cstrong data-start=\"281\" data-end=\"296\"\u003eIdeale per:\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cp data-start=\"299\" data-end=\"480\"\u003eCapelli \u003cstrong data-start=\"307\" data-end=\"318\"\u003esottili\u003c\/strong\u003e, \u003cstrong data-start=\"320\" data-end=\"332\"\u003esfibrati\u003c\/strong\u003e, \u003cstrong data-start=\"334\" data-end=\"349\"\u003edanneggiati\u003c\/strong\u003e o \u003cstrong data-start=\"352\" data-end=\"363\"\u003efragili\u003c\/strong\u003e, con tendenza a \u003cstrong data-start=\"380\" data-end=\"396\"\u003edoppie punte\u003c\/strong\u003e o stress da \u003cstrong data-start=\"409\" data-end=\"417\"\u003esole\u003c\/strong\u003e, \u003cstrong data-start=\"419\" data-end=\"428\"\u003evento\u003c\/strong\u003e, \u003cstrong data-start=\"430\" data-end=\"439\"\u003ecloro\u003c\/strong\u003e, \u003cstrong data-start=\"441\" data-end=\"454\"\u003esalsedine\u003c\/strong\u003e e \u003cstrong data-start=\"457\" data-end=\"480\"\u003etrattamenti chimici\u003c\/strong\u003e\u003c\/p\u003e\n\u003chr data-start=\"482\" data-end=\"485\"\u003e\n\u003ch4 data-start=\"487\" data-end=\"507\"\u003e\u003cstrong data-start=\"492\" data-end=\"505\"\u003eBenefici:\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cp data-start=\"508\" data-end=\"848\"\u003e✔ Protegge la fibra capillare dai \u003cstrong data-start=\"542\" data-end=\"554\"\u003eraggi UV\u003c\/strong\u003e e dagli agenti esterni\u003cbr data-start=\"577\" data-end=\"580\"\u003e✔ Apporta \u003cstrong data-start=\"590\" data-end=\"603\"\u003echeratina\u003c\/strong\u003e per ristrutturare e rinforzare i capelli\u003cbr data-start=\"644\" data-end=\"647\"\u003e✔ Riduce la fragilità e dona \u003cstrong data-start=\"676\" data-end=\"685\"\u003ecorpo\u003c\/strong\u003e, \u003cstrong data-start=\"687\" data-end=\"699\"\u003evitalità\u003c\/strong\u003e e \u003cstrong data-start=\"702\" data-end=\"716\"\u003eresistenza\u003c\/strong\u003e\u003cbr data-start=\"716\" data-end=\"719\"\u003e✔ Effetto \u003cstrong data-start=\"729\" data-end=\"739\"\u003esetoso\u003c\/strong\u003e e \u003cstrong data-start=\"742\" data-end=\"754\"\u003eluminoso\u003c\/strong\u003e, anche in estate\u003cbr data-start=\"771\" data-end=\"774\"\u003e✔ Azione \u003cstrong data-start=\"783\" data-end=\"799\"\u003ericostruente\u003c\/strong\u003e e \u003cstrong data-start=\"802\" data-end=\"816\"\u003eprotettiva\u003c\/strong\u003e, perfetta per la stagione calda\u003c\/p\u003e\n\u003chr data-start=\"850\" data-end=\"853\"\u003e\n\u003ch4 data-start=\"855\" data-end=\"877\"\u003e\u003cstrong data-start=\"860\" data-end=\"875\"\u003eModo d’uso:\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cp data-start=\"878\" data-end=\"1390\"\u003eDopo lo shampoo, tamponare i capelli e vaporizzare \u003cstrong data-start=\"929\" data-end=\"962\"\u003eN°50 Keratin Revitalize Spray\u003c\/strong\u003e su lunghezze e punte. Pettinare per distribuire uniformemente. Procedere con l’asciugatura. Lo spray può essere utilizzato ad ogni lavaggio per un apporto costante di cheratina. Prima dell’asciugatura o dell’esposizione al sole, applicare \u003cstrong data-start=\"1202\" data-end=\"1237\"\u003eHOLA SPLASH! Sun Protective Oil\u003c\/strong\u003e su capelli bagnati o asciutti. Ripetere prima e durante l’esposizione a sole, vento, cloro o salsedine per una protezione continua e un finish luminoso.\u003c\/p\u003e","brand":"Promash Haircare","offers":[{"title":"Default Title","offer_id":50858969661781,"sku":"olio Hola + 50","price":69.1,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0535\/1450\/2333\/files\/forza-e-protezione-estate-801558.webp?v=1764671060"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0535\/1450\/2333\/collections\/banner_desktop_homepage_nutri_e_ripara.jpg?v=1772701723","url":"https:\/\/promashhaircare.com\/en\/collections\/trattamento-alla-cheratina.oembed","provider":"ProMash HairCare\u0026Beauty","version":"1.0","type":"link"}